Merchandising is the process to buy raw materials and sell finished product. Fashion merchandising is the strategy and technique where fashion and business get together to the point of view. Fashion merchandising is the entity where fashion and merchandising face off. Many activities are included in fashion merchandising are value chain model and supply chain management and faster logistic service. The mission of Fashion merchandising is to provide different fashionable wearers to a different level of consumers. In addition, foresightedness regarding upcoming trend is inevitable in this arena.
The world of fashion is versatile and fairly competitive. Fashion merchandisers could be an expert on fashion merchandising. They have to be smart, forecaster and a keen interest in manufacturing, selling, promoting or buying. Successful fashion merchandisers have to have knowledge regarding textile, fabric, accessories, dying, printing and washing. He or she must possess fair command on communicative English. Prediction and consumers mind reading are the top qualities to be a great fashion merchandiser.
Their job description is also integrated like attending the fashion show, negotiating with suppliers and analysis retail outlets etc. They have to follow up sample making. They got to create costing. Hence, they may move here to there to gain resources and themes to do fusion.
Fashion merchandiser takes the work not only as a profession. It is more than that. They consider it as a passion for fashion. We could say it is an obsession. A Creative individual can do remarkable well as they imagine outside of the frame.
In addition, the persons who wish to prolong their career in this arena should have a strong sense and analytic ability to measure consumer’s budget early. A fashion merchandiser has to think about financial reality and usability before any product creation. Cause the prices of some wearers are expensive and on the other hand, some wearers are reasonable. We should consider the age group, location, and their purchasing power before making the wearers.
Training is mandatory for becoming fashion merchandising if you hope to extend your career path. But practical professional experience is much more desired. So, we have to emphasize good institutes and reputed companies. As a resultant, you may desire and have international exposure with practical experience. Moreover, instructors who will train you are well experienced.